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Humble Beginnings...

Like more than a few good things in life, my whisky passion started with a dram, a dram of whisky on my wedding day. It was nothing fancy mind, just an aptly named “Founders Reserve”.  From there I dived deep into the whisky ocean, and went - like a lot of you I imagine - on a wonderful journey of discovery.  A journey not just of taste, places, and special moments in time...but of whisky people and their stories.

Whisky is a wonderful medicine. When treated with respect, it brings people together, and encourages community, sharing and enjoyment.  Whisky stimulates creativity and its appreciation. It can open up the heart and stir the soul. 

From just the three simple ingredients of barley, water, and yeast, and then through a romantic industrial - or even alchemical process - beautiful spirit emerges to be filled into casks, and rests there for time and wood to work their magic.  Later, sometimes much later, design & bottling occurs. Only then comes the special moment for us all to taste and discover this water of life.  

East Coast Whisky represents the continuation of this journey, into sharing with you what whisky is out there, the experiences and stories it brings, and the people it meets along its way.

There will be blogging, tastings, whisky meals, festivals, cask bottling, and more as we journey to maturation.

Our focus is coastal and local, as myself and the team are based in East Lothian and Edinburgh, Scotland. Yet we are open to all who form this global whisk(e)y community, near and far.

So welcome, pour yourself a #dramo'the day and enjoy!!!

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The Connoisseurs Choice Tasting - Friday 26th November - SOLD OUT!!!

Updated: Nov 16, 2021

I am delighted to announce a joint online whisky tasting hosted by East Coast Whisky and Gordon & Macphail. This tasting will explore the wonders of their Connoisseurs Choice range, and feature their brand ambassador Fraser Robson, alongside myself, Frederick Maitland.

We have selected 8 special drams, four from each of us, as well as a mystery dram to be revealed on the night. Please note that four of these drams are from closed distilleries (or at least from a part of the distillery that is long gone!).

The Drams

Fraser's selection

That's a sexy LITTLEMILL, a tasty TORMORE, a sherried IMPERIAL, and a 31yo CAOL!!

Frederick's Selection

An exclusive HIGHLAND PARK, a '73 BALMENACH, a 1983 TEANINICH, CONVALMORE...and a mystery bottle!!!

The Details

The tasting will be held on ZOOM, from 7.30-10pm on Friday 26th November (If you can’t make that time, a recording will be available afterwards). The tasting is designed to be informative, yet informal, people really enjoy the fact that everyone can join in, and there is no whisky snobbery or show-offs!!

The NINE drams will be sent to you, 1st class signed for (in a padded box) at least a week before the tasting. You will also receive some tasting notes, the running order, and the Zoom link in the week before the event. (Please note, the drams will have a slight variation in size, as

some of the bottles are from the East Coast Whisky collection).

This tasting costs £95 inclusive of p&p (DPD to Europe is a bit more, available upon request). Places are limited so please book early. Whilst there are now no spaces left, there is a waiting list, in case of cancellation, please email if interested.

To join, please pay: including your name, address, & either "The Choice" in the notes. If you wish, you can also pay by bank transfer, please contact me for the details.

If this is your first tasting, please also email your name and address to

For me this is one of this years standout tastings, it is a privilege to work on a joint event with Gordon & Macphail, who recently celebrated their 125th Anniversary. I really hope you can join this one, and there are still TWO more online tastings to come this this space!!


Frederick Maitland


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